Be SMART Florida Consumer Safety Awareness Campaign

Be SMART Florida is a public awareness campaign reminding all Florida consumers to take commonsense actions to slow the spread of COVID-19. The campaign, launched by the Florida Department of Agriculture and Consumer Services (FDACS), highlights the need for Floridians to look out for each other, follow scientifically proven measures that limit community spread, and fight back against COVID-19.

SMART is an acronym for:

S: Social distance
M: Mask up
A: Avoid Crowds
R: Remember to wash your hands
T: Throw away disposable items like masks, gloves and wipes

Through this consumer awareness campaign, Agriculture Commissioner Nikki Fried is asking all Floridians to do their part, take necessary precautions to save lives, and help our most vulnerable through these uncertain times. We can reopen our economy safely if we work together — so let’s Be SMART, Florida!

Be SMART Florida Tool Kit

Get involved and spread the #BeSMARTFL message by sharing these videos, messages, graphics and more. Floridians from pro athletes, to nonprofit leaders, to federal, state and local officials are spreading the word on how we can all do our part to slow the spread and Be SMART, Florida — you can too!

View the Be SMART Florida Tool Kit. 

Featured Videos

View a selection of featured videos from leaders asking you to Be SMART, Florida!

Graphics and Animations

View a selection of shareable social media graphics and animated explainer videos.

Sample Posts 

Join the conversation using the hashtag #BeSMARTFL and share what you’re doing to slow the spread of COVID-19. Some sample messages include:

• I'm being SMART to beat #COVID19 by social distancing, wearing a mask, avoiding crowds, remembering to wash hands, and throwing away disposable masks, gloves and wipes. You can too — let's #BeSMARTFL!
• Florida is the epicenter of #COVID19 — we must be all in this together to slow the spread. I'm being SMART by social distancing, wearing a mask, avoiding crowds, remembering to wash hands, and throwing away disposable masks, gloves and wipes. Will you #BeSMARTFL too?
• Florida! We can slow #COVID19 by being SMART: #WearAMask, social distance, avoid crowds, wash your hands, and throw away used gloves, wipes, etc. You can #BeSMARTFL too by visiting FDACS.gov/SMART!